We tailored a SAP Sales Cloud solution and created a customized “Customer 360°” view to completely satisfy the information and operational needs expressed by sales. Through this view, it is possible to:
- Obtain a positive or negative evaluation of the budget/shipping ratio
- Know the prices usually charged to a specific customer
- Check past due items and monitor customer exposure
- Compare month-to-month volumes for a given customer
- Introduce discrete customer satisfaction ratings
- Visualize on the graph the customer satisfaction based on the introduced evaluations
- Have memory of visits made, reports collected and e-mail exchanges that have taken place
- Know the managers and contact persons for each customer.
- Reduction of 30% in daily sales operation time
- Reduction of email exchange between sales, production planning and administration by 20%
- Increased effectiveness and efficiency in the sales process
- Monitoring of profitability, satisfaction and exposure
- Increased effectiveness in the proposal to the customer with consequent reduction of churn and increase in profit margins
- Gain insight into customer opinion on products and interactions with the company
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